Virgin Australia plans to operate daily flights from Sydney to Hong Kong.
Already flying non-stop to Hong Kong from Melbourne, Virgin hopes to increase the airline's presence in China.
The Airbus A330-200 will be used on the route, which features their award-winning business class seats 'The Business'.
'The Business' on Virgin's A330-200.
The service will give Virgin further access to valuable Chinese tourists visiting Australia and will also connect passengers to London with Virgin Atlantic.
Sydneysiders may bag a bargain fare to Hong Kong due to new competition on the route. The introduction of the new Hong Kong service from Melbourne seven months ago brought a significant drop in flight prices on that route.
"Virgin Australia has been shaking up the Australia-Hong Kong market by introducing lower fares," said Virgin Australia Group CEO, John Borghetti.
The flights, which are subject to relevant approvals, will go on sale soon.
The news comes as the airline announced a return to the black, posting a $4.4 million profit after tax for the first half of the financial year, a 120 per cent improvement from the same half last year, when the airline ran at a $21.5 million loss.
Also in Hong Kong, Cathay Pacific has swung open the doors to a new lounge experience at the city's international airport.
Called The Deck, the new space sits on a balcony on the eastern side of the terminal building.
Designed to mimic a contemporary living room with designer furniture, plenty of greenery and local artwork, members will have panoramic views of the airport.
Dining will be at the heart of the experience, with a smorgasbord of international offerings plus a noodle bar, popular with Cathay's frequent flyers in other lounges, which features Hong Kong cuisine such as wonton noodles, fish ball noodles and a variety of dim sum and buns. Ready-to-order noodles and Japanese-style vegetarian noodles will also be available.
A relaxation zone within The Deck will include Solo chairs and eight shower suites.
The Deck opens on March 22 and replaces The Cabin which will close on April 30. You can find it close to Gate 16 in Terminal 1.
See also: 20 reasons to visit Hong Kong