Tourism

AI

Is AI better at creating tourism slogans? See if you can spot the difference

Tourism slogans don’t always hit the mark – unless they’re written by artificial intelligence, that is. Take our quiz and see if you can tell real from fake.

by Greg Dickinson

Wendy and Stuart Rattray get a reminder of Italy while walking in Melbourne. The pair are among more than 300,000 Australian residents who visited Italy in the 12 months up to February this year.

Air travel

Airfares dropping as Aussies flock overseas to surprising destinations

The number of Australians travelling overseas has surpassed pre-pandemic levels for the first time, with some surprising countries experiencing booms in Aussie visitors.

by Sue Williams

Opinion

Adelaide

Adelaide no longer wants to be nicknamed ‘Radelaide’? Too bad

You get the name you’re given in Australia. And if you want to change it, whatever you do, don’t say so.

by Ben Groundwater

Maddie Grace Jepson, influencer brought to Australia by Tourism Australia.

Opinion

Tips & advice

Your taxes paid for influencers’ holidays – and it was money well spent

Just because you haven’t heard of these people doesn’t mean Tourism Australia is failing in its job.

by Ben Groundwater

Lisbon’s rooftops. The number of Australians heading to Portugal is up 14 per cent on pre-pandemic numbers.

Holidays

The countries Australians have flocked back to (and the ones we haven’t)

The pandemic caused a shake-up in the countries we most like to visit, with some surprise destinations now getting more Australians than in 2019.

by Michael Gebicki

Discovery Parks Lake Bonney reopened in February 2023 amid a tourism boom.

Australia

Australia’s pandemic-inspired love affair with Australia may be over

The passionate love affair Australians have been having with their own country has begun to cool, with domestic tourist operators reporting that the number of smitten travellers is falling.