The question isn't why should you visit London but how can you afford not to?
In what was once a glorified attic is a new Westminster Abbey museum.
Any tour of Churchill's London should start in Parliament Square, where his statue challenges every subsequent parliamentarian to live up to his legacy.
A gin-tasting tour near London's Tower Bridge puts a fresh flavour on an old part of town.
Style aficionados will adore this hotel that is within reasonable reach of the West End theatre district.
It has great rail connections and is low-stress compared to London Heathrow.
Here's the thing about the Shepherd's Bush Walkabout: if you remember it, you probably weren't there. It's basically the '60s in pub form.
Drowning in history, yet cutting edge, London's misty vista is a combination of historic, centuries-old buildings that cling to the banks of the Thames, beautiful old parks and iconic innovation. Whiz around the Tube and visit cool markets like Spitalfields, Camden and Borough. Watch people spilling out of charming pubs with pints in summer; shopping will exhaust the most hardy consumer, not to mention its diverse range of arts and culture.